Mizkan had an informal approval process for label redesign, mainly consisting of using internal emails to send and receive approvals of files. The current process took from 2-4 weeks to complete and with an upcoming label redesign project, they wanted to find a solution to reduce the complexity of this process.
After discussing their redesign challenges with their Account Manager, our SMART tool was discussed as a solution to streamline the change process internally and facilitate communication with Fort Dearborn Company. The web-based system now allows Mizkan to manage the label approval process as well as historical version information of their label PDF assets, reducing approval times by 50%.
- Easy-to-use online system
- Provides a centralized location for all open / current label projects
- Reduced label approval process by 50% (no waiting for emails or need to make a phone call)
SMART makes the prepress / redesign process simple. Before SMART the process would take 2-4 weeks. Now, that time has been cut in half.
– Matt Kester, Purchasing Specialist, Mizkan Americas, Inc